BORNTOSTANDOUT®

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      BORNTOSTANDOUT® is an exciting new niche fragrance brand from Seoul, Korea with an addictive collection of smooth, slinky unisex perfumes. The brand was birthed from the heart and soul of founder and creative director Jun Lim, a self-proclaimed fragrance nerd and free-spirited bohemian who escaped the prescriptive world of finance to pursue his creative, rule-breaking aesthetic dreams. The BTSO fragrances and branding intentionally push the boundaries of conformist culture, while paying tribute to Korea's aesthetic traditions.

      Read our 2023 interview with Jun Lim.

      23 products

      23 products

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      Be My Cookie by BORNTOSTANDOUT | BTSO Be My Cookie 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Be My Cookie in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      Be My Cookie
      Sweet, jammy raspberry and crunchy vanilla cookie
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      Filthy Musk by BORNTOSTANDOUT | BORNTOSTANDOUT Filthy Musk 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Filthy Musk in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      Filthy Musk
      Honeyed pineapple bathed in animalic musks
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
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      Fugazzi by BORNTOSTANDOUT | BORNTOSTANDOUT Fugazzi 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Fugazzi in black uppercase bold typeface, featuring a Cyrillic letter in place of an uppercase A. Bottle is flared rectangular shape, with a flared, flat top.
      Fugazzi by BORNTOSTANDOUT | A signature porcelain white BORNTOSTANDOUT 50ml bottle, emblazoned with the brand name BORNTOSTANDOUT and fragrance name Fugazzi in black text, rests diagonally in a shallow pool of water containing whole vanilla bean pods. The image has a red background and soft, grainy textured effect.
      Fugazzi by BORNTOSTANDOUT®
      A perfume lovechild ❤️
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      L'Animal by BORNTOSTANDOUT | BORNTOSTANDOUT L'Animal 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and L'Animal in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      L'Animal
      Golden rum, velvety suede & honeyed vanilla woods
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      QUICK VIEW
      Naked Laundry by BORNTOSTANDOUT | BORNTOSTANDOUT Naked Laundry 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Naked Laundry in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      Naked Laundry by BORNTOSTANDOUT | A signature BONRTOSTANDOUT matte porcelain white bottle lays diagonally atop a light gray, water-soaked comforter.
      Naked Laundry
      Bare skin and tangled sheets
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      QUICK VIEW
      Angels' Powder by BORNTOSTANDOUT | BTSO Angels' Powder 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Angels' Powder in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Angels' Powder
      Angels' Powder
      Sweet & cheeky notes of cotton candy & nail polish
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      Burnt Roses by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and Burnt Roses in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
      Burnt Roses by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and perfume name in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
      Burnt Roses
      Smooth rose with a warm bed of incense and woods
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 185.00
      Sold Out
      QUICK VIEW
      DGAF by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and DGAF in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BTSO DGAF Perfume Mood Imagery-DGAF by BORNTOSTANDOUT® 50ml Eau de Parfum shown surrounded by dried roses, flowers, herbs, and grasses
      DGAF
      A fresh handsome blend of citrus, woods and musk
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      Sold Out
      QUICK VIEW
      Dirty Heaven by BORNTOSTANDOUT | BTSO Dirty Heaven 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Dirty Heaven in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Dirty Heaven
      Dirty Heaven
      White flowers with sweet tonka, vanilla & ambroxan
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      Sold Out
      QUICK VIEW
      Dirty Rice by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Dirty Rice in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BTSO Dirty Rice Perfume Mood Imagery-Dirty Rice by BORNTOSTANDOUT® 50ml Eau de Parfum shown softly blurred in a bed of white flowers against a red background
      Dirty Rice
      A perfect, long-wearing woody musk skin scent
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
      QUICK VIEW
      Drunk Lovers by BORNTOSTANDOUT | Drunk Lovers 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Drunk Lovers in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared flat porcelain-white cap.
      BTSO Drunk Lovers Perfume Mood Imagery-Drunk Lovers by BORNTOSTANDOUT® 50ml Eau de Parfum shown covered in syrupy berries and cherries against a red background
      Drunk Lovers
      Boozy and delicious, red berries float in cognac
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      QUICK VIEW
      Drunk Maple by BORNTOSTANDOUT | BTSO Drunk Maple 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Drunk Maple in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Drunk Maple
      Drunk Maple
      Decadent & velvety notes of maple syrup & aged rum
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      Drunk Saffron by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® and Drunk Saffron in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      Drunk Saffron by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® and Drunk Saffron in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top. Shown in front of BORNTOSTANDOUT signature red rectangular box with BORNTOSTANDOUT and perfume name printed in white uppercase sans-serif type.
      Drunk Saffron
      Juicy plum floats in cognac, coffee and vanilla
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      Sold Out
      QUICK VIEW
      Fig Porn by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® and Fig Porn in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Fig Porn
      Fig Porn
      Green summer fig with pear, musk and warm woods
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      Sold Out
      QUICK VIEW
      Nuts by BORNTOSTANDOUT | BTSO Nuts 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Happy Nuts in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      Nuts
      Creamy pistachio brightened with honied almond
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      Sold Out
      QUICK VIEW
      Indecent Cherry by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® and Indecent Cherry in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BTSO Indecent Cherry Perfume Mood Imagery-Indecent Cherry by BORNTOSTANDOUT® 50ml Eau de Parfum shown spotlit atop a white stone pedestal with ashes, a dark stemmed cherry, and red chewing gum stuck to bottle. Bottle is smeared with watery mascara stains and wrapped with a pearl necklace
      Indecent Cherry
      Sweet and sour cherries with silky musk and amber
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
      QUICK VIEW
      Mad Honey by BORNTOSTANDOUT | BTSO Mad Honey 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Mad Honey in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT® Mad Honey | BTSO Mad Honey perfume in a scene of broken glasses and syrup with honey dripping down bottle of Mad Honey
      Mad Honey
      An elegant & sparkling honey-dipped rose
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
      QUICK VIEW
      Mud by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® and Mud in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BTSO Mud Perfume Mood Imagery-Mud by BORNTOSTANDOUT® 50ml Eau de Parfum shown spotlit outside in the dark, surrounded by chocolate bars in a bed of dewy ferns and plants nes
      Mud
      Wet soil smoothed out with amber and sandalwood
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      Nanatopia by BORNTOSTANDOUT | BTSO Nanatopia 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Nanatopia in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT® Nanatopia | BTSO Nanatopia perfume bottle surrounded by caramel squares, rum, and a peeled banana
      Nanatopia
      Warmly spiced banana bread laced w/ rum & caramel
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
      QUICK VIEW
      Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Sin & Pleasure
      Sin & Pleasure
      Boozy almond, drenched in caramel and vanilla
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 210.00
      QUICK VIEW
      Sugar Addict by BORNTOSTANDOUT | BTSO Sugar Addict 50ml Fragrance Sweetener in a matte porcelain-white bottle with BORNTOSTANDOUT and Sugar Addict in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, flat top.
      BORNTOSTANDOUT Lifestyle Image-Concept mood art for BORNTOSTANDOUT perfume Sugar Addict
      Sugar Addict
      A fragrance sweetener or perfect on its own
      Samples out of stock.
      BORNTOSTANDOUT
      $ 6.00 - $ 290.00
      Sold Out
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      Dark & Drunk by BORNTOSTANDOUT Discovery Set with 8 x 2ml BTSO perfume spray samples in white vials with red text. Dark & Drunk Discovery Set features samples of DGAF, Drunk Lovers, Drunk Maple, Drunk Saffron, Mad Honey, Mary Jane, Sin & Pleasure, Smokin’ Gun
      Dark & Drunk by BORNTOSTANDOUT Discovery Set with 8 x 2ml BTSO perfume spray samples in white vials with red text. Dark & Drunk Discovery Set features samples of DGAF, Drunk Lovers, Drunk Maple, Drunk Saffron, Mad Honey, Mary Jane, Sin & Pleasure, Smokin’ Gun
      BORNTOSTANDOUT® Dark & Drunk Discovery Set
      8 scents soaked in BTSO's signature naughtiness
      BORNTOSTANDOUT
      $ 60.00
      Sold Out
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      Dirty & Sticky Discovery Set by BORNTOSTANDOUT: Perfume Discovery Set with 8 x 2ml BTSO perfume spray samples in white vials with red type: Set includesAngels' Powder, Dirty Heaven, Dirty Rice, Fig Porn, Happy Nuts, Indecent Cherry, Nanatopia, Sugar Addict
      Dirty & Sticky Discovery Set by BORNTOSTANDOUT: Perfume Discovery Set with 8 x 2ml BTSO perfume spray samples in white vials with red type: Set includesAngels' Powder, Dirty Heaven, Dirty Rice, Fig Porn, Happy Nuts, Indecent Cherry, Nanatopia, Sugar Addict
      BORNTOSTANDOUT® Dirty & Sticky Discovery Set
      8 dirty & sticky stunners from BTSO
      BORNTOSTANDOUT
      $ 60.00