BORNTOSTANDOUT®

BORNTOSTANDOUT® is an exciting new niche fragrance brand from Seoul, South Korea with an addictive collection of smooth, slinky unisex perfumes. The brand was birthed from the heart and soul of founder and creative director Jun Lim, a self-proclaimed fragrance nerd and free-spirited bohemian who escaped the prescriptive world of finance to pursue his creative, rule-breaking aesthetic dreams. The BTSO fragrances and branding intentionally push the boundaries of conformist culture, while paying tribute to Korea's aesthetic traditions.

Read our 2023 interview with Jun Lim.


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Dirty Heaven by BORNTOSTANDOUT | BTSO Dirty Heaven 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Dirty Heaven in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Dirty Heaven by BORNTOSTANDOUT | BTSO Dirty Heaven 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Dirty Heaven in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top. Bottle shown floating in antique mirror with blurred white flowers.
Dirty Heaven
White flowers with sweet tonka, vanilla & ambroxan
BORNTOSTANDOUT
$ 5.00 - $ 205.00
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Drunk Lovers by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Drunk Lovers in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Drunk Lovers - Packaging for BORNTOSTANDOUT Drunk Lovers 50ml Eau de Parfum. BORNTOSTANDOUT Drunk Lovers is printed in white uppercase sans-serif type on front of red box and in red on white bottle
Drunk Lovers
Boozy and delicious, red berries float in cognac
BORNTOSTANDOUT
$ 5.00 - $ 205.00
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Drunk Saffron by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Drunk Saffron in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Drunk Saffron - Packaging for BORNTOSTANDOUT Drunk Saffron 50ml Eau de Parfum. BORNTOSTANDOUT Drunk Saffron is printed in white uppercase sans-serif type on front of red box and in black and red on white bottle
Drunk Saffron
Juicy plum floats in cognac, coffee and vanilla
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Fig Porn by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Fig Porn in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Fig Porn - Packaging for BORNTOSTANDOUT Fig Porn 50ml Eau de Parfum. BTSO Fig Porn is printed in red and black uppercase sans-serif type on front of white box and on white bottle
Fig Porn
Green summer fig with pear, musk and warm woods
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Indecent Cherry by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Indecent Cherry in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Indecent Cherry Perfume Mood Imagery-Indecent Cherry by BORNTOSTANDOUT® 50ml Eau de Parfum shown spotlit atop a white stone pedestal with ashes, a dark stemmed cherry, and red chewing gum stuck to bottle. Bottle is smeared with watery mascara stains and wrapped with a pearl necklace
Indecent Cherry
Sweet and sour cherries with silky musk and amber
BORNTOSTANDOUT
$ 5.00 - $ 205.00
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Mud by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Mud in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Mud - Packaging for BORNTOSTANDOUT Mud 50ml Eau de Parfum. BTSO Mud is printed in red and black uppercase sans-serif type on front of white bottle and box
Mud
Wet soil smoothed out with amber and sandalwood
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Not Vanilla by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and Not Vanilla in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Not Vanilla - Packaging for BORNTOSTANDOUT Not Vanilla 50ml Eau de Parfum. BTSO Not Vanilla is printed in black and red uppercase sans-serif type on front of white bottle and white box
Not Vanilla
Hints of vanilla weave in and out of a woody blend
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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NSFW by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and NSFW in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO NSFW - Packaging for BORNTOSTANDOUT NSFW 50ml Eau de Parfum. BTSO is printed in black and red uppercase sans-serif type on front of white bottle and white box
NSFW
Fresh roses sink into rich, deep oud and patchouli
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top. Shown with red and white graphic splatter paint background.
Sin & Pleasure
Boozy almond, drenched in caramel and vanilla
BORNTOSTANDOUT
$ 5.00 - $ 205.00