BORNTOSTANDOUT®

BORNTOSTANDOUT® is an exciting new niche fragrance brand from Seoul, South Korea with an addictive collection of smooth, slinky unisex perfumes. The brand was birthed from the heart and soul of founder and creative director Jun Lim, a self-proclaimed fragrance nerd and free-spirited bohemian who escaped the prescriptive world of finance to pursue his creative, rule-breaking aesthetic dreams. The BTSO fragrances and branding intentionally push the boundaries of conformist culture, while paying tribute to Korea's aesthetic traditions.

Read our 2023 interview with Jun Lim.


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DGAF by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and DGAF in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
DGAF by BORNTOSTANDOUT  alongside signature BTSO crimson red box
DGAF
A fresh handsome blend of citrus, woods and musk
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Drunk Lovers by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Drunk Lovers in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Drunk Lovers - Packaging for BORNTOSTANDOUT Drunk Lovers 50ml Eau de Parfum. BORNTOSTANDOUT Drunk Lovers is printed in white uppercase sans-serif type on front of red box and in red on white bottle
Drunk Lovers
Boozy and delicious, red berries float in cognac
BORNTOSTANDOUT
$ 5.00 - $ 205.00
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Hinoki Shower by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Hinoki Shower in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Hinoki Shower - Packaging for BORNTOSTANDOUT Hinoki Shower 50ml Eau de Parfum. BTSO Hinoki Shower is printed in red and black uppercase sans-serif type on front of matching white bottle and box
Hinoki Shower
Smooth woods, subtle tobacco and earthy vetiver
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Not Vanilla by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and Not Vanilla in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Not Vanilla - Packaging for BORNTOSTANDOUT Not Vanilla 50ml Eau de Parfum. BTSO Not Vanilla is printed in black and red uppercase sans-serif type on front of white bottle and white box
Not Vanilla
Hints of vanilla weave in and out of a woody blend
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Sex & Cognac by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Sex & Cognac in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Sex & Cognac - Packaging for BORNTOSTANDOUT Sex & Cognac 50ml Eau de Parfum. BORNTOSTANDOUT is printed in black and red uppercase sans-serif type on front of white bottle and in white on BTSO signature red box
Sex & Cognac
A boozy blend of cognac, leather and oud
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top. Shown with red and white graphic splatter paint background.
Sin & Pleasure
Boozy almond, drenched in caramel and vanilla
BORNTOSTANDOUT
$ 5.00 - $ 205.00
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Smokin' Gun by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT® in black and Smokin' Gun in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Smokin' Gun - Packaging for BORNTOSTANDOUT Smokin' Gun 50ml Eau de Parfum. BORNTOSTANDOUT Smokin' Gun is printed in white uppercase sans-serif type on front of BTSO signature red box box and BORNTOSTANDOUT is printed in large white uppercase sans-serif type on back of box
Smokin' Gun
Smoky woods, incense and handsome tobacco
Samples out of stock.
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Unholy Oud by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and Unholy Oud in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
BTSO Unholy Oud - Packaging for BORNTOSTANDOUT Unholy Oud 50ml Eau de Parfum. BTSO is printed in black and red uppercase sans-serif type on front of white bottle and white box
Unholy Oud
Roses deepened with oud, patchouli and warm woods
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Zest Z&T by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with ZEST and BORNTOSTANDOUT® in black and Zest Z&T in orange uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Bottle of Zest Z&T by BORNTOSTANDOUT alongside special edition ZEST & BTSO chestnut-brown box. BORNTOSTANDOUT Zest Z&T is printed in white and orange uppercase sans-serif type on front of brown box and on white bottle
Zest Z&T
Classic herbaceous notes with gin and woods
BORNTOSTANDOUT
$ 5.00 - $ 185.00