BORNTOSTANDOUT®

BORNTOSTANDOUT® is an exciting new niche fragrance brand from Seoul, Korea with an addictive collection of smooth, slinky unisex perfumes. The brand was birthed from the heart and soul of founder and creative director Jun Lim, a self-proclaimed fragrance nerd and free-spirited bohemian who escaped the prescriptive world of finance to pursue his creative, rule-breaking aesthetic dreams. The BTSO fragrances and branding intentionally push the boundaries of conformist culture, while paying tribute to Korea's aesthetic traditions.

Read our 2023 interview with Jun Lim.

5 products

5 products

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L'Animal by BORNTOSTANDOUT | BORNTOSTANDOUT L'Animal 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and L'Animal in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
L'Animal by BORNTOSTANDOUT | BORNTOSTANDOUT L'Animal 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and L'Animal in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top. The bottle is contrasted with a blood-red background
L'Animal
Golden rum, velvety suede & honeyed vanilla woods
BORNTOSTANDOUT
$ 5.00 - $ 290.00
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Burnt Roses by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO in black and Burnt Roses in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Burnt Roses by BORNTOSTANDOUT 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and perfume name in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Burnt Roses
Smooth rose with a warm bed of incense and woods
BORNTOSTANDOUT
$ 5.00 - $ 185.00
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Dirty Heaven by BORNTOSTANDOUT | BTSO Dirty Heaven 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Dirty Heaven in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Dirty Heaven by BORNTOSTANDOUT | BTSO Dirty Heaven 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Dirty Heaven in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Dirty Heaven
White flowers with sweet tonka, vanilla & ambroxan
BORNTOSTANDOUT
$ 5.00 - $ 210.00
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Mad Honey by BORNTOSTANDOUT | BTSO Mad Honey 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Mad Honey in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Mad Honey by BORNTOSTANDOUT | BTSO Mad Honey 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Mad Honey in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Mad Honey
An elegant & sparkling honey-dipped rose
BORNTOSTANDOUT
$ 5.00 - $ 290.00
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Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BORNTOSTANDOUT and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Sin & Pleasure by BORNTOSTANDOUT | BTSO Sin & Pleasure 50ml Eau de Parfum in a matte porcelain-white bottle with BTSO and Sin & Pleasure in crimson red uppercase bold typeface. Bottle is flared rectangular shape, with a flared, faceted, flat top.
Sin & Pleasure
Boozy almond, drenched in caramel and vanilla
BORNTOSTANDOUT
$ 5.00 - $ 210.00