Top 40 Fragrances of 2025

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From California's secret surf spots and a dandelion-dotted prairie in the North American midwest, to the aromatic alleyways of Taipei and bright lights of the Moulin Rouge, the perfumes we all loved this year transported us around the world with their immersive olfactory stories and compositions. The overall top selling perfumes of 2025 were...

12 products

12 products

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Followed 100ml by Kerosene | Followed is pictured center in an opaque black cubed glass bottle with fragrance house and fragrance name letter punched in black on a square brass faceplate.
Followed eau de parfum by Kerosene 1.5ml sample with clear glass vial and black spray pump.
Followed
A coffee gourmand with a bombastic dose of maple
Kerosene
$ 6.00 - $ 164.00
Sold Out
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Taipei Eau de Parfum by One Day- 60ml clear glass bottle with embossed white label + white cap
One Day perfume concept art for fragrances inspired by cities and their distance from Hong Kong. Photograph of Taipei with text: ONE DAY ETHOS OF CITIES Taipei 811KM
Taipei
Creamy rice-rich gourmand we can't get enough of
Samples out of stock.
One Day
$ 6.00 - $ 190.00
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Dandelion Butter
"Do you like butter?"
Samples out of stock.
Clue
$ 6.00 - $ 140.00
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Blackmail 100ml by Kerosene | Blackmail is pictured center in an opaque black cubed glass bottle with fragrance house and fragrance name letter punched in black on a square brass faceplate.
Blackmail eau de parfum by Kerosene 1.5ml sample with clear glass vial and black spray pump.
Blackmail
Dark, sweet berry jam with bonfire smoke
Kerosene
$ 6.00 - $ 164.00
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Summer of 84 100ml by Kerosene | Summer of 84 is pictured center in an opaque black cubed glass bottle with fragrance house and fragrance name letter punched in black on a square brass faceplate.
Summer of 84 eau de parfum by Kerosene 1.5ml sample with clear glass vial and black spray pump.
Summer of 84
An invigorating citrus aquatic
Kerosene
$ 6.00 - $ 164.00
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Matcha Soft Serve 50ml by d'Annam | Matcha Soft Serve 50ml is pictured center in a clear egg-shaped bottle with a heavy, flattened base. Fragrance name Matcha Soft Serve is printed in both English and Japanese in black on the bottle front. Brand name d'Annam is printed below in light grey.
Matcha Soft Serve 50ml by d'Annam | Matcha Soft Serve 50ml is pictured center in a clear egg-shaped bottle with a heavy, flattened base. Fragrance name Matcha Soft Serve is printed in both English and Japanese in black on the bottle front. Brand name d'Annam is printed below in light grey. To its right is its box, featuring a watercolor-like drawing of Matcha Soft Serve in a brown paper cone. The background is a mix of light and medium tones of green, with scale-like half circles.
Matcha Soft Serve
A realistic sweet scoop of matcha ice cream
Samples out of stock.
d'Annam
$ 6.00 - $ 160.00
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Tears by Régime des Fleurs | Tears 75ml Eau de Parfum in a clear, cylindrical glass bottle with a spherical 'ball' cap that is lilac purple. Régime des Fleurs Tears Eau de Parfum printed on white, shield shaped label in black type, centered across front of bottle.
Tears by Régime des Fleurs | 75ml bottle of Tears shown with imagery conveying the mood, materials, and persona inspiring the scent
Tears
A beautiful and moving lilac floral bouquet
Samples out of stock.
Régime des Fleurs
$ 8.00 - $ 275.00
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Strawberry Mochi 50ml by d'Annam | Strawberry Mochi 50ml is pictured center in a clear egg-shaped bottle with a heavy, flattened base. Fragrance name Strawberry Mochi is printed in both English and Japanese in black on the bottle front. Brand name d'Annam is printed below in light grey.
Strawberry Mochi 50ml by d'Annam | Strawberry Mochi 50ml is pictured center in a clear egg-shaped bottle with a heavy, flattened base. Fragrance name Strawberry Mochi is printed in both English and Japanese in black on the bottle front. Brand name d'Annam is printed below in light grey. To its right is its box, featuring a watercolor-like drawing of two pieces of strawberry mochi against a pink and white background, one halved to show a cross section of the strawberry within.
Strawberry Mochi
A chewy strawberry, azuki & rice note delight
d'Annam
$ 6.00 - $ 160.00
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Follow 100ml by Kerosene | Follow is pictured center in an opaque black cubed glass bottle with fragrance house and fragrance name letter punched in black on a square brass faceplate.
Follow eau de parfum by Kerosene 1.5ml sample with clear glass vial and black spray pump.
Follow
Irresistible coffee swirled with vanilla and amber
Kerosene
$ 6.00 - $ 164.00
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Winter of 99 100ml by Kerosene | Winter of 99 is pictured center in an opaque black cubed glass bottle with fragrance house and fragrance name letter punched in black on a square brass faceplate.
Winter of 99 eau de parfum by Kerosene 1.5ml sample with clear glass vial and black spray pump.
Winter of 99
Spicy, smoky gourmand; cozy with an edge
Kerosene
$ 6.00 - $ 164.00
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Warm Bulb by Clue Perfumery | Ministry of Scent-30ml Eau de Parfum
Warm Bulb by Clue Perfumery | Ministry of Scent-Lifestyle
Warm Bulb
Yes, it's wearable dust burning on a hot lightbulb
Clue
$ 6.00 - $ 140.00
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With Angels and Archangels 100ml by Kerosene | 100ml bottle of With Angels and Archangels superimposed over a blue, black and light amber stained glass sunburst. White angel wings flank the back of the cap.
With Angels and Archangels
Divine woody incense with a whisper of rose
Kerosene
$ 6.00 - $ 164.00